Being from a family of car lovers it must have been important for heiress Petra Ecclestone to put her stamp on any new car.
And now the daughter of Formula 1 billionaire Bernie Ecclestone will have the added bonus of never forgetting where she is parked after personalising her new car with PETRA inscribed in large letters across the front and back.
Where's my car: Petra Ecclestone, pictured leaving a tanning salon in California, can now spot her car easily after personalising it
The newlywed heiress was spotted with her SUV in Beverly Hills along with her new best friend Brandon Davis on Friday.
The two friends had their lunch at the famous eatery, Madeo, before heading for that all important tan.
Branded: Petra's new car has her name emblazoned across the front and back
Perhaps Petra is keeping her extravagances under control after spending a fortune in recent months.
Petra splashed out £91 million – in cash – to buy the 57,000 sq ft Los Angeles hilltop mansion of the late Dynasty creator Aaron Spelling three months ago.
Forget travelling incognito: Petra's car means she will be recognisable wherever she drives
Petra’s Vera Wang dress cost a reputed £80,000, and the evening entertainment alone – including the Black Eyed Peas, Alicia Keys, Andrea Bocelli, DJ David Guetta and the Royal Philharmonic Orchestra – cost more than £3 million.
Eric Clapton played for the couple’s first dance and Formula 1 driver Jean Alesi drove the bride’s vintage Rolls-Royce.
Even the fireworks display saw £100,000 go up in smoke.
Looking tanned: Petra Ecclestone leaves Madeo restaurant
Tanntastic: Petra Ecclestone leaving a tanning salon in Beverly Hills, CA with her friend Brandon Davis
Waiting car: Petra's car is emblazoned front and back
But married life won't see Petra tied to the kitchen sink just yet.
Along with her new husband, the pair headed out for a night at Beacher's Madhouse in Hollywood this weekend and also partied with Paris Hilton.
For years Petra and sister Tamara, 27, remained pretty much under the media radar.
By all accounts, they were kept on a tight rein by their 6ft 2in mother Slavica, who worked hard to escape her tough, penniless upbringing in the Croatian port of Rijeka and was determined to keep her girls grounded.
Socialites: Petra Ecclestone and husband James Stunt arrive at Beacher's Madhouse in Hollywood
Girls just wanna have fun: Husband James seemed to vanish as Petra enjoyed some female company from Paris and Nicky Hilton
Battle of the blondes: Petra, Paris and Nicky were all seen leaving Boa Steakhouse in West Hollywood with peroxide tresses and black outfits
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